1. DATA PROTECTION AT A GLANCE
The following information provides you with a simple overview of what happens with your personal data when you visit our website. Personal data includes all data that you use to personally identify yourself. A more comprehensive look at the topic of data protection can be seen in the data protection statement below.
DATA CAPTURE ON OUR WEBSITE
Who is responsible for capturing data on this website?
Data is processed on this website by the website operator. The contact information for the operator is in the imprint section of this site.
How do we capture your data?
One way in which we gather your data is if you give it to us. That could be information you enter in a contact form, for example.
Other data is automatically captured by our IT system when you visit the website. That data includes things like technical information (e.g. your browser type, operating system or the time of your visit). Capturing that particular data is automatic as soon as you enter the site.
What do we use this data for?
Part of the data is collected in order to guarantee that the website works properly. Other data can be used to analyze user behavior on the site.
What rights do you have with regard to your data?
You have the right at any time and free of charge to receive information about the origin, recipient and purpose of your saved personal data. You also have the right to demand that your data is corrected, blocked or deleted. If you have any questions regarding this or any other data protection topic, please send us an email anytime to the address indicated in the imprint section of the website. You also have the right to submit a complaint to the data protection supervisory authority (GDPR).
ANALYTICAL TOOLS AND THIRD-PARTY TOOLS
When you visit our website, your activities can be statistically evaluated. This is primarily done using cookies and so-called analysis programs. The analysis of your activities on the site is typically anonymous; your behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. For details on this, see the "Third-party and analytical tools" section of our data protection statement.
You can object to this analysis. We will give you more information about your objection options in this data protection statement.
2. GENERAL INFORMATION AND OBLIGATORY INFORMATION
The operators of this website take the protection of your personal data very seriously. We handle your personal data confidentially, according to the legal data protection guidelines and based on this data protection statement.
When you use this website, different personal data is collected. Personal data includes data that you use to personally identify yourself. This data protection statement explains what data is gathered and what we use it for. It also tells you how and for what purpose this takes place.
We would like to inform you that security breaches can occur during the transmission of this data via the internet (e.g. in email communications). Total protection of the data from third parties is not possible.
INFO REGARDING THE RESPONSIBLE AUTHORITY
The person responsible for processing data on this website:
Dr. Thomas Leiber
Phone: +49 89 2872468-10
The responsible party is the natural or legal person who solely or jointly decides regarding the purpose and means of processing personal data (e.g. name, email addresses, etc.).
RETRACTION OF CONSENT TO PROCESS DATA
Many data processing steps are only possible with your express consent. You may retract granted consent at any time. All you need to do is send an informal email to us. The legality of any data processing up to the point of that retraction remains unaffected by the withdrawal.
RIGHT TO LODGE A COMPLAINT WITH THE APPROPRIATE SUPERVISORY AUTHORITY
In the event of data protection violations, the affected party has the right to submit a complaint to the data protection supervisory authority (GDPR). The responsible authority with regard to questions of data protection law is the respective state authority for data protection in which our company is headquartered. A list of data protection authorities and their contact information can be found under the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
RIGHT TO DATA PORTABILITY
You have the right to allow any data that we have automatically processed, based on your consent or as part of fulfilling a contract, to be handed over to you or to third parties in a standardized, machine-readable format. If you request the direct transmission of data to a different responsible party, this will only happen if it is technically possible.
SSL OR TLS ENCRYPTION
For security reasons, and to protect any transmissions of confidential information such as orders or inquiries that you send to us as website operators, this website uses SSL OR TSL encryption. You can recognize an encrypted connection when the address line in your browser switches from “http://” to “https://” and you see a lock icon in the address line. If SSL or TSL encryption is activated, data that you send to us cannot be read by third parties.
INFORMATION, BLOCKING, DELETION
As part of the legally applicable stipulations, you have the right at any time and free of charge to receive information about saved personal data, its origins and recipients, and about the purpose of data processing, including a right to having it corrected, blocked or deleted. If you have any questions regarding this or any other topics regarding personal data, please send us an email anytime to the address indicated in the imprint section of the website.
OBJECTION TO MARKETING EMAILS
In compliance with our obligation to provide a masthead, we hereby object to the use of any of that published contact information for the purposes of advertising or for informational material that has not been expressly requested. The operators of this website reserve the right to take legal action in the event of unrequested receipt of marketing information, e.g. spam emails.
3. DATA CAPTURE ON OUR WEBSITE
The websites use so-called cookies. Cookies do not cause any damage to your computer and do not contain any viruses. Cookies help make our website more user friendly, more efficient and safer. Cookies are small text files stored on your computer and that your browser stores.
Most of the cookies we use are so-called "session cookies", which are automatically deleted after you have left the website. Other cookies stay stored on your computer until you delete them. These cookies allow us to recognize your browser the next time you visit our site.You can set up your browser so that it informs you when cookies are placed; only allows cookies on a one-time basis; only accepts cookies for certain instances; doesn't allow them in general; or automatically deletes cookies when you close your browser. Deactivating cookies may affect the functionality of this website.
Cookies required to perform electronic communications processes or for displaying certain functions you wish to use (e.g. shopping basket), are saved according to Article 6 (1) f of the GDPR. The website operator has a legitimate interest in storing cookies in order to provide properly functioning and optimized services. If other cookies are saved (e.g. for analysis of your activity), they will be treated separately in this data protection statement.
SERVER LOG FILES
The provider of the website automatically collects and saves information in so-called server log files that your browser automatically sends to us. This information includes:
- browser type and version
- operating system being used
- referrer URL
- host name of the computer gaining access
- time of the server query
- IP address
This data cannot be traced back to a certain person. This data is not compiled with other data from other data sources.
The basis for data processing is Article 6 (1) b GDPR, which permits the processing of data for the fulfillment of a contract or as part of any pre-contractual step.
4. ANALYTICAL TOOLS
This website uses functions of the Google Analytics web analysis service. The providers are Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Irland.
Google Analytics uses so-called “cookies”, small text files stored on your computer that enable the analysis of your activity on a website. The information generated by the cookie about your activity on this website is typically transferred to a Google server in the USA where it is stored.
Cookies are saved by Google Analytics according to Art. 6 (1) f of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website as well as its marketing efforts.
We have activated the IP anonymization function of this website. As such, Google shortens your IP address within European Union Member States or in other states that are part of the European Economic Area before transmitting it to the United States. Only in exceptional cases is the full IP address sent to a Google server in the USA and shortened there. Google uses this collected information on behalf of this website’s operator to evaluate your activity on the site, compile reports on website activities and to supply further services related to website usage and internet usage for the website operator. The IP address transmitted from your browser by Google Analytics is not compiled with other data from Google.
You can prevent your browser from saving cookies by setting your browser accordingly. However, we would like to point out that if you do so, you may not be able to fully use all of the functions of this website . You can also prevent the data related to your website activity (including your IP address) and data generated by the cookie from being recorded by Google and these data from being processed by Google. To do so, download and install the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Right to object to data capture
You can prevent the collection of your data by Google Analytics by following the link below. An opt-out cookie will be set, which prevents your data from being processed during future visits to this website: Deactivate Google Analytics.
For more information on how Google Analytics handles user data, see the data protection statement from Google: https://support.google.com/analytics/answer/6004245?hl=de.
Order data processing
We have entered a contract with Google regarding order data processing and we implement the strict rules of the German data protection authorities when using Google Analytics.
Demographic features of Google Analytics
This website uses the “Demographic features” of Google Analytics. That allows us to generate reports with information on the age, gender and interests of visitors to the website. This data comes from interest-based advertising from Google as well as from visitor data from third parties. This data cannot be traced to certain individuals. You can deactivate this function at any time in the display settings in your Google account or generally reject the collection of your data by Google Analytics as explained in the section “Right to object to data capture”.
Google Analytics Remarketing
Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
This feature makes it possible to link the advertising target groups created by Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one device (e.g. a mobile phone) can also be displayed on another of your devices (e.g. a tablet or PC).
If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. In this way, the same personalized advertising messages can be displayed on every device on which you log in with your Google Account.
To support this feature, Google Analytics collects Google-authenticated IDs from users, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad advertising.
You can permanently object to cross-device remarketing/targeting by deactivating personalized advertising in your Google Account; to do so, follow this link: https://www.google.com/settings/ads/onweb/.
The summary of the collected data in your Google Account takes place exclusively based on your consent, which you can give or revoke with Google (Art. 6 para. 1 lit. a GDPR). In the case of data collection processes that are not merged into your Google Account (e.g. because you do not have a Google Account or have objected to the merger), the collection of the data is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymous analysis of website visitors for advertising purposes.
Google AdWords und Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google").
As part of Google AdWords, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user's computer. These cookies lose their validity after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, both Google and we can recognize that the user clicked on the ad and was redirected to this page.
Each Google AdWords customer receives a different cookie. The cookies cannot be tracked through the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie via your Internet browser under User Settings. They will then not be included in the conversion tracking statistics.
The storage of "conversion cookies" takes place based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.
5. Plugins und Tools
Our website uses plug-ins from Google’s YouTube website. Operator of the site are YouTube, LLC, 901 Cherry Ave., San Bruno, CA., 94066, USA.
If you are logged in to your YouTube account, you allow YouTube to assign your activity directly to your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in our legitimate interests of providing an attractive website for our online offering. This is a legitimate interest as per Art. 6 (1) f of the GDPR. For more information on how user data is handled, see the data protection statement from YouTube: https://www.google.de/intl/de/policies/privacy.
Google Web Fonts
In order to display standardized fonts, this website uses so-called web fonts from Google. When opening a page, your browser loads the required web fonts in your browser cache in order to correctly display texts and fonts.
To do this, your browser needs to connect with the Google servers. This allows Google to see that our website was opened with your IP address. The use of Google Web Fonts is in our legitimate interests of providing an attractive website for our online offering. This is a legitimate interest as per Art. 6 (1) f of the GDPR.
If your browser does not support Google Web Fonts, your computer uses a standard font.
6. COMPANY PAGES IN SOCIAL MEDIA
We have a company page on Facebook that helps us keep you up to date about current news, data protection and information security, events and offers. To stay current, you can “Like” our company page. If you click the “Going” button for an event on our Facebook page, this data is not automatically sent to our company resources. We do not automatically or manually collect any personal data via those platforms. If you contact us through the chat platforms on the site, we process your information for communication purposes. The basis for processing data is your volunteer transmission of data according to Art. 6 (1) a of the GDPR. You can retract this consent at any time.